360 Degree Feedback as a 'change' project...communication is key

Wednesday, August 10, 2011 by John Rice
A recent project had me very closely involved in not only the design and introduction of an online 360 degree feedback solution, but also in advising the client as to how such a  system should be talked about with their employees.

We are very passionate about the fact that introducing 360 degree feedback as a process or even migrating a performance review system on-line will only succeed if you manage to communicate the benefits and allay the concerns of your staff.

Implementing these new processes constitutes a significant change for many people, and as with any change in an organisation, it has to be well managed.

That means you need to consistently, clearly and regularly communicate the change; why it is happening, how it will happen, and what the benefits are to both the individual, the line manager and the company as a whole.

As soon as you look at introducing on-line 360 degree feedback and performance appraisals in this way, you are already well on your way to having a successful launch that will ensure the organisation reaps the most from the practice.

John

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